by Greg Ross August 23, 2021 Originally published in Dealer Marketing Magazine “Right to Repair” Significantly Expanded In the November, 2020 election, voters in the Commonwealth of Massachusetts passed a ballot initiative, Question 1, by an overwhelming margin (75% approved). Question 1 requires that OEM’s make diagnostic data collected remotely — through OEM telematics systems — available to …

by Greg Ross July 27, 2021 Originally Published in Dealer Marketing Magazine Connected Car Opportunities in Parts and Service There has been a lot of attention paid to opportunities for Connected Car technologies in Sales and F&I, with ideas like personalized shopping, deliveries, and data-based F&I products. But there are also several opportunities for dealers to use …

by Greg Ross Originally Published in Dealer marketing magazine June 28, 2021 Connected Car Opportunities in Parts and Service There has been a lot of attention paid to opportunities for Connected Car technologies in Sales and F&I, with ideas like personalized shopping, deliveries, and data-based F&I products. But there are also several opportunities for dealers to use …

Originally published in Dealer Marketing Magazine May 17, 2021 by Greg Ross. Most dealers have Courtesy Transportation, or CTP programs in place, with the support of their respective manufacturers. What dealers may not be aware of though, is that these programs are increasingly using Connected Car technology to track and manage the vehicles enrolled in them. Not …

May 7, 2021in Thought Leadership by Greg Ross, Connected Vehicles Practice Lead, motormindz Connected Car Data:  Balancing Opportunity with Responsibility There is no shortage of opportunity for connected car data and commands, but every opportunity to create value can also be an opportunity for mayhem and abuse.  As built-in connections become more widespread and more capable, …

March 4, 2021 in Thought Leadership by Greg Ross, Connected Vehicles Practice Lead, motormindz Four Ways Dealers can drive their business forward with Connected Car This article is the first in a four-part series exploring how Automotive Dealers can enhance their businesses and their customers’ experiences to drive revenue and loyalty. It has never been easy to …

December 17, 2020 in Thought Leadership by Greg Ross, Connected Vehicles Practice Lead, motormindz The Connected Car Revolution Moves Beyond Cars Connected car technology is becoming an established proposition.  Most new light duty cars and trucks built in 2020 and 2021 will have a built-in ability to connect and upload vehicle data and driver data, and download …

November 30, 2020 in Thought Leadership by Greg Ross, Connected Vehicles Practice Lead, motormindz Monetizing the Connected Car, Part 1 The Search for Data Monetization Begins at Home Ever since McKinsey and Company published its study, titled “Monetizing Car Data” in September of 2016, automotive OEM’s have been working to develop monetization opportunities from connected cars. Back then, …

November 16, 2020 in Thought Leadership by Greg Ross, Connected Vehicles Practice Lead, motormindz Lynk & Co is a new sub-branded line of cars, formed as a subsidiary company of China-based Geely Auto Group, and launching with a hero vehicle based closely on the Volvo XC40 SUV. The brand launched in China in 2018 using a traditional dealer-based distribution system, but Lynk & Co proposes to use an all new …